Strategies to Run a Website
Articles, How-tos, news, and information for businesses to keep their site performing
Every business today needs to be able to create a website, maintain it, and make sure it works for the business. Whether you’re doing it yourself, want better understanding of your business operations, or need help with a specific website-specific discipline, you can find help on this page.
Topics
- All
- Client guides
- Content strategy
- Design & Appearance
- Performance
- SEO
- All
- Client guides
- Content strategy
- Design & Appearance
- Performance
- SEO
How to Read a Performance Report
Choosing the best WordPress plugins for your website can be scary, time-consuming, and frustrating. These plugins work great together and are easy to use.
5 Quick Ways to Optimize Your Images
Image optimization and SEO is often overlooked on websites, but that doesn’t need to be the case with yours. Do these 5 things with your images for a boost in site and SEO performance, giving you an advantage over your competitors.
How To Quickly and Easily Secure and Backup your WordPress Website
We live in a world where – despite the lack of time – you need to protect your business website against hackers and data loss. The good news is, there are two WordPress extensions that can protect you, are free, and can be set up in less than 10 minutes.
SEO 101: Understanding and executing the basics
SEO can be so frustrating A few days ago I was talking with a potential customer about their Google Ad strategy and SEO optimization practices. …
Businesses don’t want SEO
SEO is a big buzzword with business owners, and for good reason: they want their business to be found online. There’s more to SEO than keywords, and this article discusses those aspects.
Why (and how) to create content on your site
Your customers want to hear from you, and while difficult to measure, creating content will bring more customers to your business. It’s challenging to add content creation to an already long list of tasks in a business, but these tips can help reduce that load.
How to include website design in your customer experience strategy
Your website is one of the first times customers are introduced to you, so its design should be a critical part of your customer experience strategy. These easy-to-implement tactics can greatly improve the functionality of your site while enhancing the customer’s experience.
How to Create a Great Website, Part 1
Part 1 of 5 of a series explaining how businesses can build a great website. In this article, I’ll talk about the importance of a good host provider, and why I use SiteGround for my business and clients.